Chattanooga Shooting vs Sports South
Both catalogs are synced into one shared vocabulary, so the same UPC can be counted on either side and matched across them. Everything below is what we measured in the two feeds — how much each one lists, how much of it is the same product, and what only one of them carries.
| Chattanooga Shooting | Sports South | |
|---|---|---|
| Active SKUs | 46,334 | 58,977 |
| Distinct UPCs | 46,227 | 58,959 |
| Shared UPCs (both carry) | 25,269 | |
| Only at this distributor | 20,958 | 33,690 |
| Uptime | 99.9% | 99.4% |
| Integration | API | API |
| Freshness | ||
What each one lists most of
Chattanooga Shooting and Sports South describe their catalogs in their own words, and we resolve both against one shared product vocabulary before counting. A category below therefore means the same thing on either side. Each list is that distributor’s own largest categories, counted in active listings.
Chattanooga Shooting
- Firearm
- 8,687
- Ammunition
- 7,288
- Parts & Components
- 5,172
- Reloading
- 5,169
- Optic
- 4,160
- Magazine
- 2,579
- Tools & Maintenance
- 1,790
- Hunting & Outdoors
- 1,547
Sports South
- Firearm
- 14,575
- Parts & Components
- 13,209
- Ammunition
- 5,928
- Optic
- 3,480
- Magazine
- 3,277
- Other
- 2,972
- Reloading
- 2,618
- Knife & Tool
- 2,280
Firearm, Parts & Components, Ammunition, Reloading, Optic and Magazine appear in both lists, so those counts can be read against each other directly.
Each list stops at that distributor’s eight largest categories. A category on one list and not the other is one we have not counted here, not one that distributor does not carry.
Where each one will ship it
Taken from each company’s own site on the dates shown on their individual pages. Running a drop-ship programme and naming where the parcel goes are separate questions, and most distributors answer only the first — so “Not stated” below means they have not published it, not that they refuse.
| Chattanooga Shooting | Sports South | |
|---|---|---|
| Ships to your store | Yes | Yes |
| Offers drop-shipping | Not stated | Not stated |
| Ships to your customer's FFL | Not stated | Not stated |
| Ships to your customer's address | Not stated | Not stated |
| Ships NFA items to a receiving SOT | Not stated | Not stated |
Every distributor here ships to your own licensed premises — that is what a wholesale account is, not a policy any one of them publishes. Confirm anything you will act on directly with the distributor.
Which should you open?
Sports South lists 58,959 distinct UPCs to Chattanooga Shooting's 46,227 — about 1.3× the breadth. 25,269 UPCs are carried by both — 55% of what Chattanooga Shooting lists and 43% of what Sports South lists. Beyond that overlap, 20,958 UPCs appear on Chattanooga Shooting alone and 33,690 on Sports South alone. If you open one account, Sports South is the wider of the two on its own — it leaves 20,958 UPCs unreachable, against 33,690 if you open Chattanooga Shooting instead. Carrying both reaches 79,917 distinct UPCs, 20,958 more than Sports South covers alone. The largest category in both lists is Firearm — Sports South lists 14,575 there to Chattanooga Shooting's 8,687. Over the window we monitor, the Chattanooga Shooting feed answered us 99.9% of the time and the Sports South feed 99.4%.
This is arithmetic on the counts above, not a recommendation of one company over the other. Which account is worth opening also depends on terms and on what your customers ask for, neither of which is in the catalog data we measure. What each company publishes about shipping destinations is in the table above it.
Chattanooga Shooting
Chattanooga Shooting Supplies runs one of the deepest catalogs on the hub, spanning firearms, ammunition, optics, and accessories. Project Parabellum consumes it as an API integration over a CSV feed and pulls the catalog on a schedule, so the depth shows up in how long a pass takes rather than in how current the result is. A dealer weighing this account against the narrower feeds here is mostly weighing breadth of assortment against the shorter sync of a smaller catalog.
Sports South
Sports South is one of the deepest catalogs Project Parabellum syncs, spanning firearms, ammunition, optics, reloading components, and outdoor gear through a single dealer web-service connection. Project Parabellum pulls that catalog on the same automated schedule as every other API-connected distributor, so a dealer gets current stock positions across every one of those categories from one account instead of stitching together several narrower feeds.
Applying for a dealer account
- Apply for a Chattanooga Shooting dealer account — Because the catalog is this large, the first full sync after connecting an account takes noticeably longer than for a smaller distributor. API access for your own store is a separate request once the dealer account is active.
- Apply for a Sports South dealer account — Web-service access is a separate step from the account and is granted per dealer; ask for it when the account is activated. The catalog is large enough that a first full sync takes noticeably longer than for any other distributor.
Both links leave this site. Applications are submitted to, reviewed by, and approved by the distributor themselves — Project Parabellum is not part of that process and cannot speed it up or vouch for you.